Friday, October 18, 2019

Helvetica Reflection Essay Example | Topics and Well Written Essays - 250 words

Helvetica Reflection - Essay Example In these conversations, one can understand the ideas behind the creative designs as well as the aesthetic value of the models as perceived in particular cities. Gary invokes the viewers of his film to reflect on the diverse number of designs, adverts as well as communication in the world today. He comes from a psychological point of view. This is because designs, adverts as well as most communication nowadays are shaped so that they have a positive psychological impact on the target group. From my point of view, I think Garys film is a milestone in provoking the world to develop a keen eye on typography, design advertising and more importantly communication. It shows the importance of the above areas of type in our lives. Gary suggests that these fields can be perused as excellent careers by engaging renowned designers in conversations who talk about the great deal of success they have achieved. The movie brings an urge to the viewer of the need to appreciate designers innovativeness. Gary accomplishes this by bringing on board famous artists in the film crew such as Neville Brody, David Carson and

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